Any Insights Yet?: Connect the dots. Create new categories. Transform your business. (Paperback)
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Description
Insights are like unicorns. They are mysterious and elusive. Powerful yet elegant. They are the quintessential a-ha moment that all businesses are after, and yet very few people can agree on what an insight is or how they got one. Any Insights Yet? demystifies the insight-building process in a way that can help any business leader or marketing practitioner get to higher ground. Packed with real-world examples from leading brands and award-winning campaigns, Any Insights Yet? provides a dynamic step-by-step process for connecting the dots between data, observations, and human truths, resulting in powerful insights that can breathe new life into your brand and give your business a long-term competitive advantage.
In this fast-paced, 2-hour read, you'll discover:
- The key characteristics of a true, transformative insight
- Proven techniques and provocative questions for building a better insight
- Simple methods to stress-test your insight and turn it into an actionable idea
- How to write and sell an insight so that it can inspire others and transform your brand
*This book is non returnable
| Author(s): | Kocek, Chris |
|---|---|
| Book Type: | New Book |
| Genre: | Advertising & Promotion, General |
| Format: | Paperback |
| ISBN-10: | 098928493X |
| EAN: | 9780989284936 |
| Language: | English |
| Number of Pages: | 178 |
| Publication Date: | 2023-09-19 |
| Publisher: | Yellow Bird Press |
| Weight: | 0.4 Pounds |
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FAQs
1.) What condition is Any Insights Yet?: Connect the dots. Create new categories. Transform your business. (Paperback)?
Any Insights Yet?: Connect the dots. Create new categories. Transform your business. (Paperback) is listed as "New Book" condition. It comes in pristine, unread condition with no damage or wear.
2.) Is there any discount I can get on Any Insights Yet?: Connect the dots. Create new categories. Transform your business. (Paperback) book?
We give the additional discounts up to 20% to customers on the selected books. You can check this in the price section if your book falls in the additional discount category or not.
3.) Are shipping costs included in Any Insights Yet?: Connect the dots. Create new categories. Transform your business. (Paperback) price?
No, shipping costs are calculated separately at checkout based on your selected delivery method.
4.) Can I return Any Insights Yet?: Connect the dots. Create new categories. Transform your business. (Paperback) if I'm not satisfied?
Yes, we accept returns of Any Insights Yet?: Connect the dots. Create new categories. Transform your business. (Paperback) in original condition within 30 days of purchase.
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