Designing Brand Identity: A Comprehensive Guide to the World of Brands and Branding (Hardcover)
Buy Designing Brand Identity: A Comprehensive Guide to the World of Brands and Branding (Hardcover) with huge discounts at Magsstore with additional benefits. Home delivery, buy now before this offer expires.
Description
Revised and updated sixth edition of the best-selling guide to branding fundamentals, strategy, and process.
It's harder than ever to be the brand of choice--in many markets, technology has lowered barriers to entry, increasing competition. Everything is digital and the need for fresh content is relentless. Decisions that used to be straightforward are now complicated by rapid advances in technology, the pandemic, political polarization, and numerous social and cultural changes.
The sixth edition of Designing Brand Identity has been updated throughout to address the challenges faced by branding professionals today. This best-selling book demystifies branding, explains the fundamentals, and gives practitioners a roadmap to create sustainable and successful brands. With each topic covered in a single spread, the book celebrates great design and strategy while adding new thinking, new case studies, and future-facing, global perspectives.
Organized into three sections--brand fundamentals, process basics, and case studies--this revised edition includes:
- Over 100 branding subjects, checklists, tools, and diagrams
- More than 50 all-new case studies that describe goals, process, strategy, solutions, and results
- New content on artificial intelligence, virtual reality, social justice, and evidence-based marketing
- Additional examples of the best/most important branding and design work of the past few years
- Over 700 illustrations of brand touchpoints
- More than 400 quotes from branding experts, CEOs, and design gurus
Whether you're the project manager for your company's rebrand or you need to educate your staff or students about brand fundamentals, Designing Brand Identity is the quintessential resource. From research to brand strategy, design execution to launch and governance, Designing Brand identity is a compendium of tools for branding success and best practices for inspiration.
*This book is returnable
| Author(s): | Wheeler, Alina |
|---|---|
| Book Type: | New Book |
| Genre: | General, Branding & Logo Design |
| Format: | Hardcover |
| ISBN-10: | 1119984815 |
| EAN: | 9781119984818 |
| Language: | English |
| Number of Pages: | 352 |
| Publication Date: | 2024-03-06 |
| Publisher: | Wiley |
| Weight: | 2.99 Pounds |
You Might Also Like
Paperback
$22.49
$24.99
Paperback
$17.96
$19.95
FAQs
1.) What condition is Designing Brand Identity: A Comprehensive Guide to the World of Brands and Branding (Hardcover)?
Designing Brand Identity: A Comprehensive Guide to the World of Brands and Branding (Hardcover) is listed as "New Book" condition. It comes in pristine, unread condition with no damage or wear.
2.) Is there any discount I can get on Designing Brand Identity: A Comprehensive Guide to the World of Brands and Branding (Hardcover) book?
We give the additional discounts up to 20% to customers on the selected books. You can check this in the price section if your book falls in the additional discount category or not.
3.) Are shipping costs included in Designing Brand Identity: A Comprehensive Guide to the World of Brands and Branding (Hardcover) price?
No, shipping costs are calculated separately at checkout based on your selected delivery method.
4.) Can I return Designing Brand Identity: A Comprehensive Guide to the World of Brands and Branding (Hardcover) if I'm not satisfied?
Yes, we accept returns of Designing Brand Identity: A Comprehensive Guide to the World of Brands and Branding (Hardcover) in original condition within 30 days of purchase.
Need more details? Click here
Buyer Guide
- Authenticity: This title Designing Brand Identity: A Comprehensive Guide to the World of Brands and Branding (Hardcover) has been sourced from trusted publishers and distributors.
- Condition: Unless stated otherwise, Designing Brand Identity: A Comprehensive Guide to the World of Brands and Branding (Hardcover) book is brand new, unused, and shipped in secure packaging.
- Editions & Formats: Availability may vary (hardcover, paperback, eBook). Please check product details before purchase.
- Audience: Always review the Designing Brand Identity: A Comprehensive Guide to the World of Brands and Branding (Hardcover) book description to ensure it matches your interest (academic, fiction, self-help, children’s, etc.).
- Delivery & Returns: Standard shipping and easy returns apply as per our store policy.
Safety & Responsibility Notice
- Some books may contain sensitive, mature, or controversial content.
- Our store provides books for educational, informational, and literary purposes only.
- Content within each book reflects the views of the author, not an endorsement by our store.
- We encourage buyers to review age recommendations before purchasing for children.
- We condemn hate, violence, or discrimination in all forms.
Discover your next great read with confidence at Magsstore. 100% authentic books from trusted publishers, Secure & eco-friendly packaging, Fast delivery across the USA, Easy returns if you’re not satisfied, Customer support ready to help you 24/7. Whether you’re a student, researcher, or casual reader, our collection brings knowledge, stories, and inspiration right to your doorstep. Shop Now!
You can visit our buyer guide page to get more details.
There are no reviews for this product.
