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A Sense of Urgency (Hardcover)
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A Sense of Urgency (Hardcover)
by Kotter, John P. | New Book | In Stock
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Description

Most organizational change initiatives fail spectacularly (at worst) or deliver lukewarm results (at best). In his international bestseller Leading Change, John Kotter revealed why change is so hard, and provided an actionable, eight-step process for implementing successful transformations. The book became the change bible for managers worldwide.

Now, in A Sense of Urgency, Kotter shines the spotlight on the crucial first step in his framework: creating a sense of urgency by getting people to actually see and feel the need for change.

Why focus on urgency? Without it, any change effort is doomed. Kotter reveals the insidious nature of complacency in all its forms and guises.

In this exciting new book, Kotter explains:

- How to go beyond 'the business case' for change to overcome the fear and anger that can suppress urgency

- Ways to ensure that your actions and behaviors -- not just your words -- communicate the need for change

- How to keep fanning the flames of urgency even after your transformation effort has scored some early successes

Written in Kotter's signature no-nonsense style, this concise and authoritative guide helps you set the stage for leading a successful transformation in your company.

Summary: Most organizational change initiatives fail spectacularly (at worst) or deliver lukewarm results (at best). In his international bestseller Leading Change, John Kotter revealed why change is so hard, and provided an actionable, eight-step process for. Captures attention with engaging content and a smooth narrative style. A satisfying read for those who appreciate clear writing and strong themes.
A Sense of Urgency book combines the appeal of A Sense of Urgency with the identifiable format and edition details supplied for this title. Kotter, John P. is credited with the work, which is offered here as a title in hardcover format. It contains 208 pages, is listed in English, and and is published by Harvard Business Review Press.
This is a Hardcover book.

*This book is returnable

Author(s): Kotter, John P.
Book Type: New Book
Genre: General, Structural Adjustment, Leadership
Format: Hardcover
ISBN-10: 1422179710
EAN: 9781422179710
Language: English
Number of Pages: 208
Publication Date: 2008-08-05
Publisher: Harvard Business Review Press
Weight: 0.73 Pounds

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